Public Relations Problems and Cases

This Blog spotlights recent public relations cases studies selected by PR students in Comm 473: PR Campaigns in the College of Communications at The Pennsylvania State University in University Park, Pa., that demonstrate the value of public relations across a variety of service areas and industries.

Wednesday, October 24, 2007

The Tragedy at Virginia Tech: A Case Study

Introduction The tragedy at Virginia Tech was a horrible incident that occurred eight years after the shooting at Columbine High School. The...

Tuesday, October 23, 2007

Abercrombie & Fitch Discrimination Case Study

Abercrombie & Fitch is one of the leading clothing companies in the world. They manufacture and sell apparel that target the 18-24 year ...

Monday, October 22, 2007

The Making of a Woman President: Hillary Clinton

By: Kathryn Stetz Research I. Overview: On January 20, 2007 Hillary Clinton officially announced that she would be running for president of ...

Thursday, October 18, 2007

Mattel Toy Recall

The 2007 Mattel Toy Recall RESEARCH About Mattel Mattel, “the world’s premiere toy company,” began in Southern California in a garage worksh...

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About Me

Giulia Carando: University Park, Pennsylvania, United States

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